The new look of this year’s Williams Station Day T-shirt was revealed to Atmore Area Chamber of Commerce board members this week as preparations for next week’s sales begin.

Unlike years past, the design is a computer-generated image instead of an artist drawing. The 2010 T-shirt not only serves as this year’s annual fall festival shirt, but also as a keepsake for The Great Atmore Homecoming, which will bring home hundreds of Atmore natives for the event. Williams Station Day is one of more than 200 celebrations across the state as part of the Year of Alabama Small Towns and Downtowns.

“I like the shirt, it tells a story; it’s The Great Atmore Homecoming,” Chamber Executive Director Sheryl Vickery said. “Atmore was based around a train stop and the T-shirt captures that. It has a map, which I believe represents a map for people coming home. It gives people the feeling of coming home.”

The T-shirts are currently in production and plans are to have them available for pick up sometime Monday, Vickery said. She added that she believes the shirts will sell quickly.

“It is a different type of shirt and one that people will buy because of it being the Atmore Homecoming,” she said. “It is a shirt that looks fun.”

Vickery said the Chamber has placed an initial order of 400 T-shirts, but hopes to have to reorder.

“If we run out, we will order more,” she said. “We want to sell them all. It’s a once in a lifetime opportunity to have a Great Atmore Homecoming and the state has put forth a lot of effort for all the towns participating. We want people to buy one, take it home and have it to reflect on the day. It’s a souvenir.”

The cost for T-shirts is $12 each for adult small through XL as well as a limited amount of youth sizes. The cost for XXL and XXXL T-shirts is $14.

Williams Station Day will be held from 9 a.m. until 5 p.m. on Oct. 23 along historic Pensacola Avenue.

Vickery encourages businesses and individuals to place their orders today by calling the Chamber at 368-3305.