Alabama ABC updates allocated spirits purchase process

Published 3:34 pm Friday, January 15, 2021

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In February, the Alabama Alcoholic Beverage Control Board is updating its allocated products policy intended to give more customers throughout the state the ability to purchase spirits, according to a release.

Throughout the year, Alabama ABC offers special releases of products, including highly sought bourbons, whiskies and other small-batch spirits offerings, officials said in a release.

Theproducts are distributed for purchase in stores. The following changes do not apply to the annual sweepstakes drawings conducted by the agency.

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Updates to the agency’s allocated spirits program include:

  • Limiting customers to purchase no more than two different bottles of allocated spirits per person, per day.
  • Each month, the ABC is slated to publish a list that includes the allocated products each ABC store will receive

“Our intention is to more equitably distribute limited-availability products to more customers throughout the state,” said ABC Board Director of Product Management Brian Guilbeau. “Consumer demand for allocated spirits has increased and we believe our updated purchasing process will afford more people the opportunity to purchase these products that are in short supply.”

The list of products and stores to which the products will be delivered will be posted the second Monday of each month, according to a release. Delivery to the selected stores will take place during the third week of each month.

Spirits are considered allocated based on either the limited amount of product ABC has access to or spirits that are limited in the total amount of time it can be offered to customers.

Purchases of allocated products are made available to residents of the State of Alabama or active military personnel stationed in Alabama. Proof of residency will be required to purchase allocated spirits.

For additional information, including delivery schedule, visit

In Atmore, the ABC store is located across from Walmart on Highway 21.